A centralised customer relationship management (CRM) system can help move your business in the right direction and keep your customers happy. User satisfaction plays a big role in getting repeat orders and is also good for word-of-mouth publicity. A central system also allows you to create a proper funnel and convert more visitors into customers. As the common business wisdom goes, it takes an average of seven sales messages to convert a visitor into a customer.
A CRM can help you move people through your sales funnel and provide a better customer experience. But before you buy one, we recommend checking the below free CRM software. Why spend money if you can get it (or try it) for free?
- HubSpot CRM
HubSpot CRM is considered to be the best free CRM since past few years. The free version has everything you need to run a business. You can organize, track and feed messages to your potential customers with ease. They don’t put a limit on the number of contacts either. You can use email marketing they offer or integrate it with a 3rd party system. The base tier is free, but there are extra features available for a monthly fee.
You can try Freshsales for free to manage your sales leads. It can integrate with Zapier for data management, MailChimp for email marketing and other tools to bring together all aspects of your business. You can use up to 10 users in the free plan.
You can also try Workbooks’s free tier CRM. It helps integrate the sales, marketing and customer service side and the free tier gives access to two users. You can track leads, create an inquiry database and analyse your marketing campaigns via the tool. The customisations features are easy to use and the CRM integrates well with most office automation systems.